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Crowdfunding for Social Good
Devin D. Thorpe
Devin Thorpe

Women in Nonprofits Seek Their Due Following #MeToo

With the support of their respective organizations, three women in the nonprofit sector are seeking to shake things up a bit to call attention to inadequate respect, compensation and opportunity.

Heba Mahmoud at the Association of Fundraising Professionals, Emily Rose Patz at Donor Perfect (a division of Softerware) and Tycely Williams of the YWCA have joined forces to bring attention to #metoo issues in a sector where at least some of us didn’t expect to find them.

Many philanthropists are powerful, wealthy men who are accustomed to getting their way. Many fundraising professionals in the nonprofit sector are women whose careers depend upon their ability to get philanthropists to open their wallets. This is a situation ripe with potential for abuse.

Futhermore, the three note that while 73 percent of all nonprofit employees are women, only 45 percent of CEOs are women and only 21 percent of CEOs of nonprofits with $25 million plus budgets are women. Women of color make up only 14 percent of board members.

Be sure to watch this powerful discussion with these three women who educate me on women’s issues in the nonprofit sector.

Interview with Heba Mahmoud, the Director, Chapter Engagement  of Association of Fundraising Professionals (AFP).

The following is the pre-interview with Heba Mahmoud. Be sure to watch the recorded interview above.

What is the problem you solve and how do you solve it?

The Women’s Impact Initiative is AFP’s response to a whole series of issues around the role of women in fundraising, including gender inequity, sexual harassment, and implicit bias, to name just a few. The initiative’s goal is to provide resources and tools for the profession to collectively overcome these issues and create a profession that is not only diverse, but inclusive, equitable and more effective.

More about Association of Fundraising Professionals (AFP):

Twitter: @afpihq



The Association of Fundraising Professionals (AFP) represents more than 30,000 members in over 230 chapters throughout the world, working to advance philanthropy through advocacy, research, education and certification programs.  The association fosters development and growth of fundraising professionals and promotes high ethical standards in the fundraising profession.

For-profit/Nonprofit: 501 (c)6 association with a 501 (c)(3) foundation.

Revenue model: AFP is a membership organization that provides products and services that advance the fundraising profession.

Heba Mahmoud
Photo Credit: Meadow and Vine Photography

Heba Mahmoud’s bio:

Twitter: @heba1167


Heba Mahmoud has spent the last thirteen years working with nonprofit membership organizations.   A mission-driven professional, Heba is committed to creating an inclusive, diverse, equitable, and accessible nonprofit sector that welcomes and engages diverse communities.

Since 2010, she has worked at the Association of Fundraising Professionals engaging leaders from more than 240 chapters around the world.  In 2018, she took the lead in launching the Women’s Impact Initiative, a program committed to creating an impact on the daily lives of fundraisers by breaking down workplace barriers.

Heba holds a Bachelors of International Business and Marketing from Howard University and her Masters of Business Management from Strayer University.    She lives in Northern Virginia and she enjoys writing poetry, teaching belly dance classes, and going on road trips with her son.

Interview with Emily Rose Patz, the Senior Copywriter of DonorPerfect (a subsidiary of SofterWare).

The following is the pre-interview with Emily Rose Patz. Be sure to watch the recorded interview above.

What is the problem you solve and how do you solve it?

Through easy-to-use, affordable technology, DonorPerfect equips nonprofits with tools they need to grow their donor base and revenue. Our donor database helps nonprofits save time, get organized, and excel at employee engagement. Our users are able to raise more money through our software by launching and managing online fundraising campaigns, events, outreach initiatives, and more.

Get the Workbook:

More about DonorPerfect (a subsidiary of SofterWare):

Twitter: @donorperfect



DonorPerfect, a subsidiary of SofterWare Inc., is a technology company dedicated to helping nonprofits grow by developing and supporting innovative, easy-to-use software designed for fundraising and donor engagement.

For-profit/Nonprofit: For-profit

Revenue model: Our business is a SaaS model. We charge a monthly subscription fee to our users.

Scale: SofterWare has 185 employees and generates approximately $65 million dollars per year in revenue. We have over 16,000 clients across our products.  

Emily Rose Patz
Photo Credit: Meadow and Vine Photography

Emily Rose Patz’s bio:


Emily Rose Patz is the lead author of The Nonprofit Leadership Workbook for Women. As brand storyteller for DonorPerfect, she often writes about fundraising and donor engagement best practices, inspiring growth stories, and trending topics in the nonprofit community. When she’s not writing, Emily enjoys volunteering at local nonprofits, collecting mid-century furniture and fashion, and listening to records with her life partner and adorable pup.

Interview with Tycely Williams , the Vice-President of Development  of YWCA USA .

The following is the pre-interview with Tycely Williams . Be sure to watch the recorded interview above.

What is the problem you solve and how do you solve it?

We seek to eliminate racism and empower women through direct service delivery, advocacy and education.

More about YWCA USA :

Twitter: @ywca



YWCA programs serve over 2.2 million women, girls and family members of all ages and backgrounds each year, including the elderly, survivors of domestic and sexual violence, military veterans and low-income and homeless women and their families. Since our inception 160 years ago YWCA USA holds true to supporting the advancement of women and girls by eliminating racism, empowering women and promoting peace, justice, freedom and dignity for all. We have been at the forefront of the most pressing social movements for more than a century — from voting rights to civil rights, from affordable housing to pay equity, from violence prevention to health care reform, education and STEM readiness. We have a strong history of helping women focus on health, wealth and self.  Today, our 210 YWCA associations in more than 1,200 locations in 46 states and the District of Columbia combine programming and advocacy to generate institutional change in the areas of racial justice and civil rights, education, empowerment and economic advancement as well as health and safety of women and girls.

For-profit/Nonprofit: 501(c)3 Nonprofit

Revenue model: YWCA USA generates revenue through membership fees and contributed income.

Scale: YWCA USA advances its mission with the active engagement of 61,812 committed staff and volunteers.  

Tycely Williams

Tycely Williams ’s bio:

Twitter: @tycely


Tycely Williams, a self-proclaimed matchmaker, has inspired individuals and institutions to invest more than $84 million dollars in charitable causes.  Currently, she serves as vice president of development for YWCA USA and is a Certified Fund Raising Executive. A cum laude graduate of Wake Forest University, Williams holds a bachelor of arts degree in communication with distinguished departmental honors and a minor in Journalism. Tycely possesses an Executive Masters in Leadership from The McDonough School of Business at Georgetown University.  

In her spare time, she chairs the Board of Trustees for Monument Academy Public Charter School and volunteers as President-Elect for the Junior League of Washington. She is a past president of the Association of Fundraising Professionals (AFP) Washington Metro Chapter, the largest chapter of charitable fundraisers in the United States. A joyful divorcée, Tycely enjoys traveling, crashing charitable fundraising galas, taste-testing fried green tomatoes and conversing with values-driven leaders in preparation for her first book.

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Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at!

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