Andrea Demichelis has created a new search engine at ElliotForWater.com where revenue is used in part to provide clean water to people who need it. The search engine uses Bing search results.
As with all search engines, the first few search results are paid advertisements. When a user clicks on these links, a portion of the revenue is directed to fund water projects.
The first projects are in a small village in the small West African country of Guinea-Bissau. Check it out and consider bookmark the search engine.
Interview with Andrea Demichelis, the Founder & CEO of Elliot For Water.
The following is the pre-interview with Andrea Demichelis. Be sure to watch the recorded interview above.
For-profit/Nonprofit: Elliot For Water is a social enterprise.
Revenue model: Under the technical point of view, Elliot For Water is a reliable and updated search engine: its results, in fact, are completely provided by Bing.
As any other search engine, profit is realized through the “click” of the users on the sponsored links. These links, also known as Pay Per Click (PPC), are positioned at the top of the result page and the search engine applies a fee every time the link is clicked. In the case of Elliot For Water, the fees coming from the clicks become a donation. To sum up, every click is transformed in a drop of water.
Scale: So far we have: Reached 400,000 users; provided a village in Guinea-Bissau with two seasons of seeds to allow for agriculture; installed bases to initiate drilling and provide safe water to 200 people in a Guinea-Bissau village with our charity partner, Well Found
What is the problem you solve and how do you solve it?
800 million people, 1 out of 9, still live without access to safe drinking water, according to WHO. Elliot for Water aims to change this. By using 60% of our profits from web searches, we will be financing clean water projects in developing countries.
Andrea’s Blog: elliotsway.com
More about Elliot For Water:
Elliot For Water is just like Google, the difference is, it creates water every time you use it. 60% of the profit realized through the searches of the users, in fact, goes to finance clean water projects in developing countries.
Andrea Demichelis’s bio:
Andrea Demichelis was born in 1993 in Italy. After his linguistic studies at the Istituto Don Bosco Alassio, he moved to Paris to specialize in Finance, Entrepreneurship and Sustainable development at the Paris Eslsca Business School, where he graduated for BBA and MBA as Salutatorian. As his first after-graduate work experience he decided to created Elliot For Water, which represent his ideology of enthusiasm and hard work put at the service of a greater good.