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The mission of the Your Mark on the World Center is to solve the world's biggest problems before 2045 by identifying and championing the work of experts who have created credible plans and programs to end them once and for all.

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Devin D. Thorpe
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Upscale Purse Delivers Purses With a Purpose

Chris Bray, a fixture in Utah’s nonprofit community, has launched a social enterprise she hopes will power the rest of her career with still greater impact.

Chris recognized that nonprofits are always looking for more funding, especially from funding partners that understand their mission and objectives and will support them appropriately. She decided to become such a funder.

She created Upscale Purse, an online retailer that sells new and used high-quality purses and gives 10 percent to charity. The upstart is already breaking even and she’s excited to see it grow.

Watch the full interview with Chris in the player at the top of this article.

Chris is focusing on charities that serve and support women. “Women have tremendous barriers in their way and many have become victims of cruel and inhuman acts. One in three women will experience some form of domestic violence sometime in their life (Utah Women Stats, 2017).”

“In 2016, the National Center for Missing & Exploited Children estimated that 1 in 6 endangered runaways reported to them were likely sex trafficking victims,” Chris continues. “The International Labor Organization estimates that there are 4.5 million people trapped in forced sexual exploitation globally. According to the Report, in the United States, the most common form of human trafficking (79%) is sexual exploitation. The victims are predominantly women and girls.”

“At Upscale Purse, our purpose is not only to provide an opportunity to purchase beautiful purses and handbags but also deliver funding to support women escaping crisis situations and offer them an opportunity for hope and a fulfilling life. A portion of the sale of every purse will be distributed to select nonprofit partners.”

Chris Bray, Upscale Purse

Chris Bray, Upscale Purse

More about Upscale Purse:

Upscale Purse combines fashion with purpose and sells beautiful, upscale purses then gives as least 10% to nonprofits working with disadvantaged women escaping domestic violence or human trafficking. These are purses with a purpose! Organized as a low-profit company, we make a measurable positive impact on women’s lives through the sale of purses, donations to carefully vetted nonprofits serving disadvantaged women and the volunteer experiences we create.Partners provide services that include mentoring, education and assistance escaping dangerous situations.

Chris’s bio:

I have served in the nonprofit community for over 30 years. I have worked at the CEO of Utah Nonprofits Association, Vice President of Collective Impact at United Way of Salt Lake, Executive Director of Children’s Service Society and The Sharing Place. My past work has centered mostly in nonprofit services impacting children but in the past few years, I have worked with more organizations focused on women’s challenges. Happy and balanced women are an important cornerstone of successful families and our communities. Many women have tremendous barriers in their way to achieve their goals and too many have become victims of cruel and inhuman acts. I decided to start a company that sales purses and invests in nonprofits addressing these barriers. Because of my background in collective impact strategies, this company will work with the nonprofits who achieve significant impact for the women they serve and are making a measurable community impact.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

Breaking the Bad From My Pilgrimage to the Home of Walter White

 

This article was originally written for GoodCrowd.info.

Last weekend, Gail and I visited Albuquerque, New Mexico on a quest to visit shooting locations for the show Breaking Bad. We drove from our home in Salt Lake City and then all around the city. We also visited Farmington and Santa Fe. We had a great time despite putting 1,800 miles on our rented Ford Focus in four days. I was feeling rather guilty about the environmental impact of such a trip so I found a way to offset my carbon impact.

Gail and I sold our car almost three years ago. I wrote about our decision for Forbes. It is one of the most popular articles I’ve written and by far the most well remembered. People still frequently comment on our decision to sell our BMW SUV. One of our motivations for selling it was to be more environmentally friendly. So this long road trip with virtually no socially redeeming value left me feeling a bit guilty.

The home of fictional Breaking Bad character Walter White

The home of fictional Breaking Bad character Walter White

Recently, I wrote a Forbes piece about Cool Effect, a crowdfunding site that sells carbon credits. I figured it was about time I put what I learned into practice.

First, I had to determine how much carbon my trip produced. There are lots of calculators out there so I picked the first one that tickled my fancy with a quick Google search. With less than one minute of data entry, the calculator estimated that my trip produced 0.46 metric tonnes of carbon. Frankly, I was relieved that it was so little. There were times I thought I could feel sea-level rising as I passed slow-moving trucks going uphill.

Next, I visited CoolEffect.org where I was presented with about a dozen projects that all provide carbon offsets. Today, the prices offered for carbon offsets ranged from $6.04 per tonne to $13.18. Each project does something different to reduce carbon.

The cheapest carbon offset project is called “What’s Cooking?” It provides fuel efficient cookstoves in Uganda, reducing the carbon emissions from cooking there.  The ancillary benefits of this program include saving money for low-income households as they buy and burn less fuel, mostly charcoal. It also reduces deforestation there–charcoal is produced by partially burning wood. Perhaps most importantly, the project improves the health of women and children who spend time around cooking fires.

The most expensive project is called “Putting Methane in Its Place.” The project is located on the Southern Ute Indian reservation in La Plata County, Colorado. There, natural coal seams exposed to the atmosphere by erosion are leaking methane. The Tribe developed a way to capture and use the methane, preventing it from leaking into the atmosphere and allowing Tribe members to use the methane rather than purchasing propane or natural gas that had been drilled. The project also creates jobs for Tribe members.

For my carbon offset–I went all kinds of crazy and bought one entire tonne of carbon offset despite having generated only 0.46 tonnes–I chose “Wind Power to the People.” This project in Costa Rica provides wind power to 50,000 people in 10,000 households in rural Costa Rica. It also provides income to co-op owners in impoverished areas.

All of the projects have been triple checked and verified to assure investors that the carbon offsets they buy are real.  A typical American will generate between 16 and 20 tonnes of carbon per year. A household of four might produce 80 tonnes. Offsetting 100 percent of that carbon production would cost as little as $483.20 or just about $40 per month. While not universally true, there is a positive correlation with income and carbon production. Bigger homes produce more carbon. More cars driven more miles produce more carbon. Taking public transit dramatically reduces your carbon footprint. So does eating less meat! The bottom line is that for most households, offsetting their carbon production is now as cheap as it is easy. Try breaking your bad at CoolEffect.

Wringing Costs From Solar Is Goal For This Berkeley PhD

You can download an audio podcast here or subscribe via iTunes.

Jason Trager is more than a throwback to the sixties or a cliche. He may have earned a PhD at Berkeley with a focus on improving the energy efficiency in buildings by applying statistical process controls, but he’s also a hard core entrepreneur who relishes profit–so long as it doesn’t adversely impact others.

He calls himself and his firm “Sustainabilist.” He says that unlike a capitalist who hordes profits and socializes externalities like pollution and carbon, a Sustainabilist hordes profits without socializing externalities. He says, “Our quest is carbon reduction. Every dollar that we make can be linked to some amount of carbon that does not make it into the atmosphere.”

Sustainabilist, the firm, is working on a number of projects, but one key area of focus is on applying statistical process controls to the process of solar installation. By doing so, he hopes to not only improve the quality of solar installations but also to reduce costs, thereby accelerating adoption.

Jason explains, “The same statistics and operational frameworks that are used to mass-produce cars, pens, beer, and soda cans can be used to detect and minimize problems with solar installations and building operations.”

He notes that the soft costs of solar installations are especially challenging. “Through our methodology, we have been able to use data to pick out issues with contractor installation techniques. If we can improve the process of the installation of solar, we can potentially eliminate an estimated $181 million in expense that it costs contractors to go back to sites in order to fix problems,” he concludes.

Sustainabilist is also working on a platform called RosettaBlock that employs open-source standards to close the feedback loop between contractors, building owners and operators and the solar manufacturers. He hopes this feedback loop can help further reduce the cost of solar.

With his focus on the environment and sustainability, Jason lives up to the Berkeley reputation. His entrepreneurial drive may allow him to accelerate solar adoption to the benefit of everyone on the planet.

Jason Trager, courtesy of Sustainabilist

Jason Trager, courtesy of Sustainabilist

More about Sustainabilist:

Twitter: @sustainabilist

We provide contracting and consulting services to sustainable businesses and companies that wish to be more sustainable. Our specialities are: quality for solar and energy efficiency control through data science, marketing and communications for sustainable enterprises, and corporate social responsibility for the enterprise. We are also producing SaaS products for social good, such as RosettaBlock and the PlusFarm urban farming controller that we are producing in collaboration with Blue Planet Consulting and CommonGarden.

Jason’s bio:

Dr. Trager is an engineer and sustainability professional with experience in utilizing data to drive profitable results while simultaneously reducing the carbon footprint of businesses. Through his company, Sustainabilist, he demonstrates his passion for building technically sound businesses that reduce the rate of anthropogenic climate change. He earned a Ph.D. from UC Berkeley, where he studied the application of statistical process control (SPC) and other mass production methodologies for energy efficiency in buildings. His program also included a designated emphasis in energy science and technology in addition to a certificate in Engineering and Business for Sustainability. He has since focused on applying SPC frameworks to improve the quality of renewable energy and energy efficiency projects with groups such as the Institute for Building Safety and Technology (IBTS), and kW Engineering.

Jason is the founder of Sustainabilist, a personalized political philosophy which guides the company. He believes that being a Sustainabilist is like being a capitalist, but that you are not obligated to maximise profit at expense of all else. Instead, the obligation is to internalize and minimize the negative externalities created by your business. It is acceptable to maximise profit as a Sustainabilist, but the previously given constraint must be satisfied at all times.

Jason’s areas of experience include business development, energy data science, product life cycle assessment, scientific coding, fundraising, team management, and bicycle repair. He is a serial entrepreneur who has been a key founder in three companies. Jason values teamwork and diversity on projects. He is committed to living by sustainable values and is always willing to have a discussion about how to improve the world.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

How Your Nonprofit Can Use $10,000 Per Month of Free Google Adwords


You can download an audio podcast here or subscribe via iTunes.

It may be no secret that Google is giving away $10,000 per month in free Google Ads to nonprofits but many are still not taking full advantage of the opportunity.

Daniela Larsen, who leads both a for-profit marketing agency called Navanas Agency and a nonprofit called the Navanas Institute doing economic development work and education online and around the world, shares insights on how to get and use the monthly grant.

Daniela says most active nonprofits qualify. View eligibility details here. The basic guidelines require that you have a substantive website and that you be a legitimate nonprofit. Hospitals and universities are not eligible.

Be sure to watch the entire interview with Daniela at the top of this article to get all of her insights.

Nonprofits must use ’em or lose ’em. If you don’t actively use the grants, Google will cancel the account. There are other rules for use, mostly aimed at ensuring that the ads benefit your nonprofit–and not a corporate sponsor or partner. What a great program! Google really wants you to take full advantage.

The program gives a nonprofit a daily Adwords budget that represents about 1/30th of the $10,000, Daniela says. Adwords is Google’s advertising platform. Advertisers bid on words and phrases. The grant only allows bids up to $2.00 per word.

Many nonprofits lack the skills to take full advantage of the program and so they let these funds go to waste. Navanas Agency helps nonprofits take full advantage, with advisory fees as low as $500 per month.

There are a variety of tools available online to help you learn how to utilize Google Adwords, so even if you don’t know how today, check Udemy or Youtube for instructions and you can become proficient.

Daniela suggests using a strategy to maximize the return on the $10,000. For example, she explained that one nonprofit that provides sight-restoring surgeries that cost just $25 in the developing world did an effective Father’s Day promotion.

The nonprofit got donors to give their father a gift of someone else’s sight, making Dad a hero for Father’s Day. Making the donor, or in this case the gift recipient, a hero is a powerful way to build a relationship.

In a nutshell, nonprofits can quickly apply and qualify for $10,000 per month of free Google Adwords. With a little, affordable help, any nonprofit should be able to utilize these funds effectively to attract donations and expand its impact.

Daniela Larsen, Navanas

Daniela Larsen, Navanas

Danaiela’s bio:

Twitter: @navanasinc, @navanas1

Daniela has seen the explosive impact non profits can have when they treat themselves like a business and take marketing seriously. She has worked with many non profits to create revenue generating campaigns using email marketing, video, social media and expeditions to create sustainable revenue. She serves on the boards of Small Candles, The Hutchings Natural History Museum, Skymaster’s Wildlife Foundation and MIT Ghana. She is passionate about creating and distributing education that make the world a better place with current projects in Nepal, Madagascar, Kenya and Ghana. Daniela and her husband Nathan have 5 children. They “worldschool” their family by traveling broadly, learning online from the world’s best mentors and teaching other families how to do the same.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

Journalist Virtually Resurrects Homeless Man



Justin Huggard died last December.  In April, the Deseret News ran a 4,000-word story about him. The remarkable thing was not that the News took four months to write his obituary, rather it was that they wrote anything at all.

Justin was homeless. Addicted. Invisible.

While he died on Main Street in the heart of downtown Salt Lake City; his passing was so anonymous that even those good-hearted activists who track the casualties of homelessness each year missed his death. At the annual vigil for the homeless who die in Salt Lake, the names of the year’s victims are read, remembered and honored fleetingly. But not Justin.

Daphne Chen, a reporter for the News worked four months on the story, stalking family and friends on Facebook, piecing together the life story of Justin Huggard. In a sense, she resurrected Justin so that he could be remembered as the human being he was.

Daphne made Justin into a proxy for the homeless people living and dead in our community.

Writing a story like this is difficult, on many levels. As Daphne points out, “There are no press releases when Justin Huggard dies.”

Daphne acknowledged that she didn’t expect the story to be so emotionally difficult–she’s covered tragedies many times in the past. “It started as this gray, plastic box of ashes.” But as she took Justin from an anonymous homeless man to a full-fledged human being with a family, friends, a kind personality and a history, she began to feel a sense of loss.

Daphne works on the “In Depth” beat for the Deseret News, so she works on stories for months, several at a time. While working on Justin’s story she was also working on a story about Utah’s mental health hospital. Patients assigned to the hospital by the courts often wait for five or six months for placement. Some die in the interim.

At the same time, the paper assigned Daphne to cover the controversial firing and re-hiring of the CEO of the Huntsman Cancer Institute and the subsequent firing of the CEO of the University of Utah Medical Center followed by the resignation of the President of the University of Utah. Daphne wasn’t bored looking for things to do.

Daphne Chen, Deseret News

Daphne Chen, Deseret News

Daphne, originally from Dallas, Texas, has been with the News for one and a half years. She previously reported from New York and North Carolina where she covered crime, health and education.

The key to the Justin Huggard story was Aimee Rolfe, a friend of Justin who was eager to help Daphne find the family and tell the story. They had shared a great deal together, including struggles with drugs. While Justin struggled with alcohol and “some heroin,” Aimee’s nemesis was meth. With her help, the story came alive.

Ultimately, Daphne told Justin’s story too late for anyone to do anything for him. But that isn’t the point. Daphne Pulitzer-caliber story didn’t just “give a voice to the voiceless” but also changed our understanding of who those experiencing homelessness are: human beings with families, friends and hopes who are suffering a life and death trauma in plain sight.

She Persisted Is The Best Book of 2017 (So Far)

Naomi was just four years old on November 8, 2016, but she was devastated by the outcome of the U.S. presidential election. Months earlier, she had seen Hillary Clinton in the debates on television and asked excitedly, “Is there a girl one?” From that moment, she was “with her.”

Naomi

Naomi

Naomi represents a generation of young women who almost got to see a woman become the most powerful person in the world. Instead, their hopes were dashed. Not only their hopes for a woman becoming the president, but also their personal hopes and dreams. If a woman can’t be president, what can’t I do, they’ve collectively asked.

On February 8, 2017, Senate Majority Leader Mitch McConnell explained the body’s silencing of Senator Elizabeth Warren for reading a letter from Coretta Scott King (which had previously been read and was later read on the floor by men) saying, “Senator Warren was giving a lengthy speech. She had appeared to violate the rule. She was warned. She was given an explanation. Nevertheless, she persisted.” The silencing of Elizabeth Warren highlighted the persistent misogyny in America and the explanation instantly became a feminist battle cry.

Chelsea Clinton, daughter of the former presidential candidate, has now written a book for Naomi and the countless young girls like her. The book, which profiles thirteen women who overcame great obstacles to do or become something great, is called, She Persisted.

She Persisted, illustrated by Alexandra Boiger, profiles women like Harriet Tubman and Oprah Winfrey with whom we are all familiar and also profiles women who were unknown to me (whether that is due to my education or my own latent biases, I don’t know), including Clara Lemlich and Maria Tallchief. Lemlich was an activist for workers’ rights; Tallchief, it turns out, was the first great American prima ballerina.

This feminist teared up on every page, with every story.

Even if you don’t think of yourself as a feminist–I know that word is loaded–you will be inspired by this book. If you have a daughter like Naomi, think you might have a daughter or just think you might meet someone else’s daughter you must, get yourself a copy of She Persisted, my choice for the best book of 2017 (so far).

Expert: Now is the Time to Get Solar on Your Business

Clean Energy Advisors is a sponsor of the Your Mark on the World Center.



Erik Melang, 52, the CEO and co-founder of Distributive Solar, says now is the time for business owners to put solar panels on their facilities. He should know; in under one year since he launched the business, his team has 75 megawatts of solar projects in the pipeline.
Erik recently made the case for investing in solar now in a post on Linkedin and joined me for a quick conversation (watch it at the top of this article) to talk about the reasons.
He offers four primary reasons for considering solar now:

  1. The investment tax credit on solar installations will begin to expire in 2020. Given the time required to evaluate, design and install solar, there isn’t much cushion in the calendar to take advantage of the tax benefits.
  2. Even before the solar investment tax credit begins to expire, the accelerated depreciation provisions of the tax code will begin to be phased out. In 2018, the first year depreciation on new equipment will drop from 50 percent to 40 percent.
  3. Interest rates continue to be low, allowing a business with good credit to finance most if not all of the cost using ten-year financing that will allow the business to save more in electricity than it pays in total financing costs each year, thus providing instant positive cash flow and leaving the business with a free source of electricity after only ten years.
  4. The pre-tax cost of solar is lower today than many in the industry thought possible by 2017. Commercial-scale projects can be completed under $1.70 per watt installed before any tax considerations.

There are lots of solar calculators that can help you get a more exact number, but according to one, the average number of KWH produced by each watt of installed solar is 1.44 per year. If you pay, say, $0.20 per KWH to your utility, you avoid $0.288 per installed watt per year. In this hypothetical example, you would achieve savings of 16.9 percent.

Of course, every situation is different. The further south your business sits, the more sun you tend to get. Utility rates vary, having a lot to do with your community’s proximity to coal.

Erik says utility rates are likely to rise more or less with inflation as the cost of coal, oil and gas production will tend to rise with inflation. This suggests that your future savings could be even greater than your current savings.

Because the sun is likely to shine consistently year after year and the panels are guaranteed for 25 years, according to Erik, the risks are low. With double-digit returns possible–even before tax considerations–and when those returns are highly probable, it makes sense to give serious consideration to these opportunities.

Given that many utilities are making net metering difficult if not impossible, Erik recommends installing only enough solar panels to provide for your peak daytime load (or less) so that you never have to sell power back to the utility. This approach is called staying “behind the meter.” Like conservation tactics like LED light bulbs, you reduce your power bill and keep all of the savings. No need, he says, to get mired in the bureaucracy of selling power back to the utility.

Scott Hill, President of Clean Energy Advisors, a Your Mark on the World Center sponsors and investor in Distributive Solar, says, “The cost of solar is coming down to the point where it makes sense for businesses to consider taking some control over their energy needs. Plus, more and more customers are demanding the businesses they purchase products and services from are being responsible about their carbon footprint.”

One day soon, he notes, power storage technology will allow businesses to produce all of their own power reliably and affordably, but that day hasn’t arrived, yet.
Today, he says, is the day to put solar power to work for your business to reduce but not fully eliminate your power bill.

Erik Melang, courtesy of Distributive Solar

Erik Melang, courtesy of Distributive Solar

More about Distributive Solar:

Twitter: @distrsolar

Commercial Solar Origination. Recruiting, training and supporting commercial solar consultants to present the economic, branding and environmental benefits of going solar to commercial business owners.

Erik’s bio:

Twitter: @espmel

Erik Melang is a Co-Founder of Distributive Solar and oversees the firms Recruiting, training and support of Independent Sales Representatives. Erik previously served as Managing Director of Impact Partners, where he led impact strategies initiatives and renewable energy private equity investments. It is in this role that Erik was drawn to the amazing business opportunity around Commercial Solar Origination. The industry is in the early stages of mass adoption and Commercial Business Owners are realizing the tremendous economic benefits of deploying solar panels on their rooftops. Erik is an Appalachian State MBA with strong desire to learn and teach and is an avid follower of everything solar and all things “Impact.” Erik’s interest include Clean Energy, Fishing, Snow Skiing, Travel , Guitar Pickin’ and is a child adoption advocate.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

This Entrepreneur Works To Infuse Travel With Purpose And Impact



Kathryn Pisco’s world changed when with her husband she circumnavigated the globe, volunteering along the way.

She realized, “Life was too short to fit back into what I was doing before.” So, rather than go back to work in a regular job, she launched a social enterprise called Unearth the World to help volunteers travel and have real impact.

She notes that there are three big problems in the voluntourism industry that she hoped to fix.

  1. Cost and transparency: First, she notes that some volunteer trips are unaffordable for many people. Most organizations arranging volunteer trips are not transparent about where the fees go and who is getting the money. At Unearth the World, Kathryn says they charge a small fee for their work in arranging the trip and are completely transparent about the where the money goes.
  2. Preparation: Second, she says that many volunteers arrive in the field without adequate preparation, not knowing what to expect, sometimes leading to poor outcomes. Unearth the World works to match volunteers’ skills to the needs of an on-the-ground organization abroad and then to prepare the volunteers for the rigors of the work they are expected to complete.
  3. Traveler-focus: Much of the volunteerism world is built around the traveler rather than the service and the impact. The result is that projects are often of the make-work variety so the traveler feels good about having done something when in fact the impact was marginal. Unearth the World works to get find real projects that need volunteers to that they have meaningful impact.

Kathryn visited with me first almost three years ago. You can see that interview and read that write-up here. My latest visit with Kathryn can be seen at the top of this article.

Her world changed when she traveled the world making a difference. Now you can experience what she did with her help.

Kathryn Pisco, courtesy of Unearth the World

Kathryn Pisco, courtesy of Unearth the World

More about Unearth the World:

Twitter: @unearththeworld

Unearth the World is a social enterprise that plans personalized and meaningful international exchange opportunities for professionals, students, groups, and families. Our unique model improves the volunteer travel industry by promoting cross-cultural learning, fostering reciprocal partnerships and elevating social consciousness through these responsible volunteer exchange programs. Unearth the World pair travelers with our vetted international nonprofit partners to solve real issues in global communities. Our focus on pre and post-trip training, financial transparency and social impact sets us apart. Since 2015, more than 200 global citizens have donated over 3,500 hours of their time. Unearth the World alums have started their own nonprofits, continued to volunteer in their own communities and become more civically engaged to multiply their tremendous impact!

Kathryn’s bio:

Kathryn Pisco is a social entrepreneur with a passion for travel and giving back. She grew up in Columbus, Ohio and attended Cornell University where she received a Bachelor’s of Science in Communications and Business. After years of working in sales for large corporations, she took a career break with her husband in 2013 and traveled the world doing a mix of personal travel and volunteer work. While she took part in some phenomenal volunteer projects, she also discovered some of the negative aspects about the international volunteering industry: lack of financial transparency, and absence of meaningful volunteer training, and a shortage of community driven projects. So, she returned from the trip inspired to create her own social venture –Unearth the World- that strives to improve the volunteer travel industry by promoting cross-cultural learning, fostering reciprocal partnerships and elevating social consciousness through responsible volunteer exchange programs. She lives in Chicago with her husband and twin daughters.

Never miss another interview! Join Devin here!

Devin is a journalist, author and corporate social responsibility speaker who calls himself a champion of social good. With a goal to help solve some of the world’s biggest problems by 2045, he focuses on telling the stories of those who are leading the way! Learn more at DevinThorpe.com!

 

If Your Business Looked at Solar 2 Years Ago and Passed, Now May Be the Time

Clean Energy Advisors, one of our sponsors, has invested in Solar Site Design.

If your business evaluated solar power as a way to reduce costs more than a year ago and rejected it, it is time to look again, says Jason Loyet, CEO of Solar Site Design.

Solar Site Design has a national network of independent contractors who work as solar originators. The company also has a network of client contractors who pay for the opportunity to bid on the projects the originators find. This competitive marketplace is helping to accelerate projects and reduce the cost of solar installations.

Scott Hill, President of Clean Energy Advisors, explains the motivation for their investment. “We invested in Solar Site Design because we believe in Jason and in his business model. Commercial and Industrial companies need a place they can go to quickly understand if installing a solar array can be a smart business decision. He is also creating a platform where companies providing solar products and services compete for each project. These factors are bringing down costs and allowing Solar to complete against other forms of energy, which is something we’re very passionate about.”

The result of the acceleration in solar and the falling costs, Jason says, is installed costs of solar power that are years ahead of recent expectations at under $2.00 per watt. That means that in most parts of the country, a business can install solar and save enough to on utility bills to justify the expense.

While the industry has long relied on innovative financing to make projects pencil, with the current 30 percent tax credit, companies can now afford to buy the solar panels outright with traditional financing sources. Banks, Jason says, are now experienced in financing solar projects.

Typically, projects today are built “behind the meter” in that the plan is not to sell power back to the utility, but only to produce enough power at peak production to meet the business’s own need for that power at that time. The solar power becomes the primary power source and the utility is the secondary power source.

In most states, commercial businesses can’t sell power back to utilities at the same rate they buy power. By eliminating any low-priced sale of solar generated power to the utility and using 100 percent of the power produced to reduce high priced power purchased from the utility, the financial returns are improved.

Jason notes, too, that the next step the market is preparing for is the addition of storage so that companies can go ahead and produce extra power at peak production times and use it later, rather than relying on the utility. In such a scenario, the utility becomes a backup provider of power rather than a secondary power source. This near-future scenario is intriguing to environmentalists and CFOs alike.

Looking longer term, Jason sees a bright future for solar. The cost of extracting fossil fuels is unlikely to go down, meaning that the cost of generating power from fossil fuels will likely rise. He predicts an average rate of inflation of 3 percent for fossil fuel energy. Given that solar is already cheaper than fossil fuel generated power today, the spread is likely to grow dramatically in relatively few years.

The bottom line is that the economics of solar power make better sense than ever before today. The 30 percent Federal tax credit creates an incentive for companies to look at solar projects in 2017. Fossil fuel inflation combined with declining costs in solar will quickly reshape our global energy mix.

Jason Loyet, courtesy of Solar Site Design

Jason Loyet, courtesy of Solar Site Design

More about Solar Site Design:

Twitter: @solarsitedesign

Since winning the U.S. Department of Energy’s SunShot Catalyst Award in 2015, Solar Site Design has focused on solving the next chapter of driving down customer acquisition costs for Commercial and Industrial solar energy projects. After a year of software development, we are proud to announce the newest enhancement to our platform: Solar Site Design Commercial Marketplace. For three years, Solar Site Design has become a leading recruiter and trainer of Nationwide Commercial Originators. Our Originators have deep relationships in their local market and are able to open doors wide open on highly qualified C&I projects. In addition, our Originators are trained on collecting extensive data at the site through our innovative platform available on Android and IOS. SSD aggregates the project data entered by service professionals (referral agent), connects the projects to networks of contracted fulfillment partners, thereby reducing customer acquisition costs by up to 50%

Jason’s bio:

Twitter: @jasonloyet

Jason Loyet is an accomplished solar industry entrepreneur, having founded and built three solar companies since 2005. His first company solved bottlenecks in importing solar equipment and streamlined mainline distribution to solar installers. In 2009, he founded and built a $3 million company that provided wholesale solar supply, sales and marketing services to electrical and roofing contractors throughout the United States. In 2013, Mr. Loyet leveraged the powerful capabilities of mobile phones to build an easy way for traditional contractors to add a revenue source to their bottom line by playing an active role in the solar industry. Hence, Solar Site Design was born. Solar Site Design is a collaborative, cloud-based platform that connects highly-qualified solar project referrals to leading solar companies to drive down customer acquisition costs. Our proprietary business process is designed to reduce the solar industry’s customer acquisition costs by up to 50%. Solar Site Design was chosen as a winner of the U.S. Department of Energy’s SunShot Catalyst Program in May of 2015. Prior to entering the solar industry, Mr. Loyet founded, developed and sold two software companies; a video-streaming service and a photo-sharing platform. Jason is a member of the Social Venture Network.

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I Will Stand Up For Women


Men. We think we understand women because we all have mothers and a few of us still have wives or girlfriends.

We also think we know how to run a restaurant because we eat.

I’d like to think I’m different, but I’m not. I don’t understand women. I don’t know what it’s like to be a woman.

Last year, I was invited to speak at the UN on gender diversity. I was challenged by the emcee to commit to do something—anything really—to improve gender diversity within my sphere. I agreed to ensure that 50 percent of the guests on my show would be women.

The first thing I learned is that only 28 percent of my guests had been women.

A funny thing happened when I started having more women on my show. I began hearing about women’s issues. For instance, I did three episodes of my show on menstruation. I learned that feminine hygiene products are a big deal. In the developing world, girls often miss school because they lack them. Some are even sexually exploited.

Celeste Mergens launched an NGO called Days for Girls to provide girls around the world with reusable pads, so they won’t have to miss school. She stands up for women.

Celeste Mergens in Nepal, courtesy of Days for Girls

Celeste Mergens in Nepal, courtesy of Days for Girls

After Donald Trump was exposed for bragging about sexually assaulting women, I learned that many—perhaps most women—have been assaulted. That doesn’t make it okay. That makes it a global crisis.

Nearly 20 percent of women are sexually assaulted in college. Laura Dunn, a lawyer and a campus rape survivor herself, launched SurvJustice to get the Federal Government to enforce protections for victims on campus rather than protecting the perpetrators. She stands up for women.

I still don’t understand women. I will never know what it is like to be a woman. What I do know is that women are smart, strong and powerful. They are the equal of men in every way that matters.

From now on, I will stand up for women.

#standupforwomen

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